Web Analytics is the measurement and analysis of data to inform an understanding of the user's behavior on web pages. The Analytics platform measures activity and behavior on a website, for example: how many users go, how long they live, how many pages they visit, which page they visit, and whether they follow a link or not. The site uses web analytics platforms to measure and benchmark performance and look at key performance indicators to run your business, such as conversion rates.
Web Analytics is a collection of online data used to understand and customize web presence. It gives a qualitative experience of visiting the website in a quantitative snapshot of everything about your users.
How can we use Web Analytics to make better decisions?
Web Analytics helps you get a better understanding of your customers, allowing you to shift your web presence to enhance your experience and improvements, sales, or conversions. Analyze the value of each visitor. Segment visitor by location.
Segment by traffic sources. Browse referral keywords. All data are meant to analyze your web presence and strengthen your marketing efforts.
How Do We Use Web Analytics for your business?
We're familiar with analytics tools like Google Analytics, Yandex Metrics, Hot Jars, Google Tag Manager and other major web analytics tools.
Our web analytics services range from consulting, implementation, personalization, AB testing, auditing, and optimization.
Our digital analytics agency comes out of a Google analytics agency, we look at your data from a different perspective that's targeted toward GROWTH, making you look beyond metrics and statistics, but look at growth opportunities and business growth prospects. Oceanlylids digital analytics experts bring you closer to perfection, helping you set accurate parameters for clean data collection that gives you reliable actionable insights that make it possible to achieve your business goals.
We will help you define and measure success, by setting and tracking goals and customer interactions with your digital assets.